Blog: Product

New features |
New connectors
By: Chris Chandler
25 May 2026
The Omnata Zoho CRM Plugin connects Zoho CRM and Snowflake bi-directionally: syncing your CRM data into Snowflake for analysis, and pushing enriched data back to Zoho for your sales team to act on.
Why Omnata?
Easy to use
Fixed pricing - flat for unlimited records and usage
Truly native to Snowflake - we don't handle your data
Incrementally extract from Zoho
The inbound sync uses Zoho's Bulk Read API to pull module records into Snowflake tables. Every module in your Zoho CRM organisation (Leads, Contacts, Accounts, Deals, Tasks, and everything else) is automatically discovered and available as a stream. You select the ones you want.
Omnata automatically normalizes using the json schema and applies the sync strategy; whether merge or append.
Push enriched data back to Zoho
You can also write data from a Snowflake table back into a Zoho CRM. You can create new records, update existing ones, or run upsert operations. Your analytics team can build enriched datasets in Snowflake (lead scores, customer health scores, segment flags) and have those flow back into Zoho for sales and support teams to act on.
Get started
Available on the Snowflake Marketplace with a 30-day free trial. Requires Omnata Sync (free core listing) and a Zoho CRM account on any plan, including Free.
You can pay for Omnata using Snowflake Credits (if in an eligible region).